• Strategic AI assessment for dentsu Finland

“Renessai’s analysis provided diverse and tangible insights and actionable recommendations, which helped us to prioritize resources and take immediate next steps in building growth & enhanced client delivery.”

- Anna Salo, CEO, dentsu Finland

Challenge

Our client dentsu Finland, part of a leading global marketing agency, sought to enhance and future-proof its data, analytics and AI capabilities to better serve its clients and to gain a competitive edge in an increasingly data-driven industry.

Approach

Renessai conducted an in-depth strategic assessment of the agency’s existing data, analytics and AI competencies, products & services, internal operating model and commercial capabilities to identify strengths, gaps and opportunities for future growth.

Results

The detailed analysis provided diverse and tangible insights and actionable recommendations, which helped dentsu to prioritize resources and take immediate next steps in building growth & enhanced client delivery.